How can a security company win a security tender?
In conditions of maintaining a high criminal environment, the desire of citizens to preserve personal property and real estate, security services have been widely developed. The selection of a bona…

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Outsourcing your event manager or agency: whom to choose?
We have studied the data on the demand for specialists in the field of event, and statistics makes you think. Published about 500 vacancies for this position. The great demand…

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SMM inside the company or outsourcing - what to choose?
What is better to choose? Let's take a closer look at all the pros and cons of each side and decide. Cons SMM Outsourcing Outsourcing is always a cold approach.…

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copywriter

Is it worth it to borrow money?

Sooner or later, circumstances force us to think about this issue. Not because we are not used to denying anything to ourselves. Sometimes this is the only way to solve a sudden problem. Changing family circumstances, urgent medical intervention, and a whole bunch of problems can unsettle us. Then you have to make a difficult decision – to borrow money.

For someone who has borrowed money, paying off debt is a real headache, now this is his first priority. Otherwise, troubles cannot be avoided. What do we have to pay for ever-growing debts? Sleepless nights, stress, overtime, strained family relationships. Continue reading

What is Landing and how to arrange it?

Landing Page is a one page website. That is why they are both convenient and unique. All information on it is placed on one page, which means it should be brief, clear and understandable. Such a page is most often aimed at selling and rarely is simply a source of information about the company. For this reason, it is often called the “customer capture page”.

Story
Like many marketing tools, landing page was invented by American marketers.
Its creation is connected with the huge competition of various sites, the quality of which was equally high and consumers simply did not know what to choose. Continue reading

How to write good texts: 5 life hacks for copywriter

You probably noticed that some texts customers automatically scroll through, others – read excitedly and hurry to make an order, call, come, get more information about a product or service. How to learn to write texts that really sell?
1. When writing the text, consider not only the requirements of the customer, but also the needs of the target audience. Write clearly, so that the reader does not have to “stumble” contagious kind of obstacles – ranging from small print to long sentences that interfere with the perception of information.
2. Pay special attention to the title and the first paragraph. The title should be succinct, to reflect and to encourage the reading of the text. In the first paragraph, explain why further information will be important to the reader – what “pain” will close that can give him? Continue reading

Outsourcing What is it? How will this help?
We explain in simple words. There are quite a few definitions of this concept. The word is borrowed, so a literal translation will not help. Suppose your business, large or…

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How can a security company win a security tender?
In conditions of maintaining a high criminal environment, the desire of citizens to preserve personal property and real estate, security services have been widely developed. The selection of a bona…

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Interview with an expert column Artem Kurzov: in order to earn money on coaching, you must first learn how to help people
The director of ALEX FITNESS in Tatarstan, Artem Kurzov, came to the sport as a child. Since that time, he has come a long way from a personal trainer at…

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What is insurance for?
Do you need insurance? Sooner or later, this question arises for everyone. We can talk about episodic cases - insurance when buying a train ticket, or maybe more serious and…

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