How to become a good leader
One of the main mistakes people make is simply to take a director's position! During this chase, a person forgets that the leader is primarily a manager with high communication…

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How to get certified with Google Adwords
The article will give all the necessary links and tips. You will need to pass two exams, for this you need to get mail on Gmail and register on Google…

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Is Shadow Business a Survival Game?
Illegal business, alas, is not a game. It may seem like the only way to survive in the world of commerce. Unfortunately, for many entrepreneurs, a conscious refusal to legalize…

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Branding as a way to promote a business in a crisis.

Many economists are convinced that the peak of the crisis in Russia has not yet passed. Some believe that the main burden on the Russian economy has passed. One way or another, everyone felt the decline in their incomes. How can companies increase their competitiveness and stay afloat? In this article, we will look at how Branding can help your business.

What is branding?
Branding is a way to distinguish your company from competitors. Creating a brand is a time-consuming, ongoing process, as includes many stages. The difficulty is that a brand is an intangible concept. This term includes logo, trademark, people, experience, quality, certain products or services. Continue reading

How to avoid becoming a victim of fake products?

Some types of products are equipped with the necessary instructions informing about the technical, operational and other characteristics of the goods. Often this information is placed on separate plates – nameplates, which in itself is already a good sign of a reliable manufacturer. If you yourself are engaged in production, you can make nameplates to order. This will give solidity and trust to your products.

Measures to protect yourself from fakes
Inexperienced and gullible people most often become victims of deception. On the street you were offered to buy expensive watches at a surprisingly low price. Are they real? Continue reading

How to become an event manager

Who is an Event Manager and how to become one? This will be discussed in our article. First, let’s figure out who the Event manager is and what its functionality is in the company.

An event manager is a person who organizes various events. But in addition to organizing, he is also engaged in finding clients.

If you choose the direction of organizing events, you should think about your interests and hobbies. If you are well versed in music, you will easily understand and start working with concerts and parties. Continue reading

Increase Tendering Income
In an era of unstable economies, one sometimes has to be content with casual earnings. But only if it is episodic. Therefore, the majority seeks to get a job in…

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Brand and corporate identity. Where to begin?
The brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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Benefits of conducting an energy audit
As you know, the energy survey of organizations and enterprises, first of all, is based on an assessment of the aspects of the company’s activities related to fuel waste, various…

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How to become an event manager
Who is an Event Manager and how to become one? This will be discussed in our article. First, let's figure out who the Event manager is and what its functionality…

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