Monthly Archives: August 2018
Trademark Registration
Some couple of centuries ago, such crimes were considered treason, and punished exclusively by death. You will be surprised when you find out what is at stake. It’s a fake copy. Unfortunately, today no one is safe from acquiring products of dubious quality. It’s not a big deal if we are talking about inexpensive watches with the name of a well-known company, or a handbag from a fashion designer, purchased at a surprisingly low price. Serious problems arise when a fake product affects our lives. After all, this may apply to medicines, medical equipment, food, spare parts for a car or aircraft. Hundreds and thousands of fates of children and adults are at stake. Continue reading
Protect your personal data
With the ubiquity of computers and mobile communications, the personal sphere is increasingly at risk. And none of us can be completely sure how our personal data is used with you. Not to mention the fact that the increasing number of e-mails, “spam”, and calls with “offers” has long deprived us of the right to be left alone. Is it possible, at least in part, to protect yourself in this area?
Frankly, it’s not naive to believe that any Internet site, in particular a social site, is guaranteed to protect your personal information. Continue reading
Branding as a way to promote a business in a crisis.
Many economists are convinced that the peak of the crisis in Russia has not yet passed. Some believe that the main burden on the Russian economy has passed. One way or another, everyone felt the decline in their incomes. How can companies increase their competitiveness and stay afloat? In this article, we will look at how Branding can help your business.
What is branding?
Branding is a way to distinguish your company from competitors. Creating a brand is a time-consuming, ongoing process, as includes many stages. The difficulty is that a brand is an intangible concept. This term includes logo, trademark, people, experience, quality, certain products or services. Continue reading
