Monthly Archives: June 2017
How to get certified in Yandex.Direct
There is such a profession as a “Director”. He is engaged in contextual advertising in general and all its features. Very often, companies do not want to deal with contextual advertising themselves and hire a specialist to set up all the work with it.
For those who want to become the “director” himself, Yandex needs to go online and get such an honorary title. Almost anyone can pass the test.
Let us consider in more detail the specifics of the profession “Director”
“Director”. Why is the name hold associated with the word Direct? Because most often this specialist has to work with keywords and ads in direct. Continue reading
What is Landing and how to arrange it?
Landing Page is a one page website. That is why they are both convenient and unique. All information on it is placed on one page, which means it should be brief, clear and understandable. Such a page is most often aimed at selling and rarely is simply a source of information about the company. For this reason, it is often called the “customer capture page”.
Story
Like many marketing tools, landing page was invented by American marketers.
Its creation is connected with the huge competition of various sites, the quality of which was equally high and consumers simply did not know what to choose. Continue reading
How to get certified with Google Adwords
The article will give all the necessary links and tips.
You will need to pass two exams, for this you need to get mail on Gmail and register on Google Partners. Your profile will help you not only pass these exams, but will also give you many tools to work and promote your business.
Filling all your data, such as name and photo, in all Google services they will be reflected automatically. Therefore, it is important to enter your current data. Continue reading
