How to open an online store?
Its popularity online stores began to gain since 1994, when entrepreneur Jeffrey Bezos created an online store Amazon. Today, more and more entrepreneurs decide to open their online store, because:
Customers choose convenience, ordering goods in the online store in parallel with other cases
In the online store you can find a wider range of things compared to retail stores, as well as exclusive and rare goods
The shop is operated practically without interruption, payment of goods remotely it is also possible to produce at any time
The price of goods in the online store is often much lower, as it includes less costs for the ownerWhat are online stores?
Shops-catalogs with a large number of assortment. In this online store the buyer is given a large selection of products, each of which is usually represented by several models
Shops with one product. This online store is often a one-page site, created on the basis of the sales funnel, gradually encouraging the user to pay.
Wholesale shop. The purpose of the online store of this type – the sale of goods at wholesale price in large quantities to retail stores.
How to open an online store from scratch?
If you decide to create your own online store, it is important to plan the main stages of work:
1. Select the product for sale in your online store. Experts recommend to base the choice of goods on your hobby, because that’s how you can explain to the future buyer the advantages of your product and encourage him to buy in the online store. For example, if you sew – you can open a store with goods for sewing or sell ready-made clothes, if you are fond of fishing – fishing gear.
It is also important to pay attention to the popularity of the product – the higher it is, the more income you get. For example, today the palm in the commodity business is shared by electronics and household appliances, clothing and shoes, mobile phones, car accessories.
2. Select the name of the online store. It is important that it was recognizable, and it can be easily found on the Internet. The name can be associated with the product or the place where you plan to work online store. You can also create a unique name that can not be found in another online store. You can come up with a name yourself or contact a specialist or a company that deals with naming services.
3. Decide on the resource on which you will create an online store. If you want to understand how to make an online store, you can use two ways: if you have programming skills, you can create it yourself, if not – you can connect to the web design Studio or contact the programmer.
You can also create an online store yourself, using ready-made sites with engines, for example shop-script.ru, magento.com, cs-cart.ru ahhh!
After creating an online store, you will need to choose a domain name and hosting and pay for them.