Is it worth it to borrow money?
Sooner or later, circumstances force us to think about this issue. Not because we are not used to denying anything to ourselves. Sometimes this is the only way to solve…

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How to avoid becoming a victim of fake products?
Some types of products are equipped with the necessary instructions informing about the technical, operational and other characteristics of the goods. Often this information is placed on separate plates -…

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Topic "Interview with an expert" Topic today: Business on a laser machine
Laser manufacturing is the craft on which you can build a successful business. What can you do without at the initial stage and which products are very popular? Experts of…

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How to make a technical task for the designer?

In order to be satisfied with the result of hiring a designer, it is necessary to prepare a detailed and accurate TOR. Without it, the task can be too vague and you will never achieve the desired result. Designers are creative enough personality, their ideas and concepts have broad horizons, they have a big imagination and no clearly defined tasks they can perform it their own way. The result will be different from your ideas.

How to make TK for the designer?
To begin with, you should tell about the principles and vectors of your company, about what you work with and what you strive for. This will give a clear idea of the target audience.
It is important to show already existing logos, layouts and all visual reinforcements.
All the details. Give all information about the project in detail. Provide all materials, articles, ideas and concepts for this advertising project.
Listen to the designer’s opinion, and discuss the details with him. Sketch a small plan, make blanks and prepare similar advertising works, pictures and texts for clarity.
Discuss colors, fonts and shapes, marketing techniques for competent design.
Talk terms. Set dates with a margin to correct misunderstandings and improvements, but the deadline should not be too short to complete the work. The work is done in usatye time may not be enough quality crafted from the designer.

And most importantly, discuss all the details, say all the thoughts and ideas. Only in this way you will be able to reach an understanding in working with the contractor.

Card or cash?
Card or cash? If you asked this question, you most likely have something to store, or lose. For those who usually live “from paycheck to paycheck” this topic will be…

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Trademark Registration
Some couple of centuries ago, such crimes were considered treason, and punished exclusively by death. You will be surprised when you find out what is at stake. It's a fake…

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Online education: 9 useful services
There are many platforms with different kinds of online courses and materials for distance learning. We have chosen for you worthy projects in Russian and English. They combine useful content…

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Google Adwords for Beginners
When you start working with Google AdWords advertising, you may encounter some common mistakes and difficulties. This article will help to avoid mistakes and easily overcome all difficulties in work.…

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