How to make a technical task for the designer?
In order to be satisfied with the result of hiring a designer, it is necessary to prepare a detailed and accurate TOR. Without it, the task can be too vague…

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How to get certified with Google Adwords
The article will give all the necessary links and tips. You will need to pass two exams, for this you need to get mail on Gmail and register on Google…

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Brand and corporate identity. Where to begin?
The brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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products

Branding as a way to promote a business in a crisis.

Many economists are convinced that the peak of the crisis in Russia has not yet passed. Some believe that the main burden on the Russian economy has passed. One way or another, everyone felt the decline in their incomes. How can companies increase their competitiveness and stay afloat? In this article, we will look at how Branding can help your business.

What is branding?
Branding is a way to distinguish your company from competitors. Creating a brand is a time-consuming, ongoing process, as includes many stages. The difficulty is that a brand is an intangible concept. This term includes logo, trademark, people, experience, quality, certain products or services. Continue reading

5 online stores that have conquered the Russian market

A selection of five online stores that, thanks to their advantages, have conquered the Russian market.

Wildberries
The most popular online clothing store, it is estimated that “Wildberris” accounts for about 40% of orders!
Advantages:

Free delivery of the things you like;

When ordering things, it is possible to add several sizes at once, if not a single item fits, then you can refuse to buy anything without paying extra; Continue reading

How to become a web designer
Before becoming a web designer, almost every newbie has a lot of questions. What knowledge is needed, with what programs to start work, how to become a professional in your…

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How to write good texts: 5 life hacks for copywriter
You probably noticed that some texts customers automatically scroll through, others – read excitedly and hurry to make an order, call, come, get more information about a product or service.…

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Interview with an expert column Artem Kurzov: in order to earn money on coaching, you must first learn how to help people
The director of ALEX FITNESS in Tatarstan, Artem Kurzov, came to the sport as a child. Since that time, he has come a long way from a personal trainer at…

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Card or cash?
Card or cash? If you asked this question, you most likely have something to store, or lose. For those who usually live “from paycheck to paycheck” this topic will be…

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