Is Shadow Business a Survival Game?
Illegal business, alas, is not a game. It may seem like the only way to survive in the world of commerce. Unfortunately, for many entrepreneurs, a conscious refusal to legalize…

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Penza Free Classifieds Board and the Benefits of Its Use
In connection with the general popularization and accessibility of the Internet, the number of people turning to print publications in search of the necessary information is becoming less and less.…

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What is insurance for?
Do you need insurance? Sooner or later, this question arises for everyone. We can talk about episodic cases - insurance when buying a train ticket, or maybe more serious and…

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packaging

Branding as a way to promote a business in a crisis.

Many economists are convinced that the peak of the crisis in Russia has not yet passed. Some believe that the main burden on the Russian economy has passed. One way or another, everyone felt the decline in their incomes. How can companies increase their competitiveness and stay afloat? In this article, we will look at how Branding can help your business.

What is branding?
Branding is a way to distinguish your company from competitors. Creating a brand is a time-consuming, ongoing process, as includes many stages. The difficulty is that a brand is an intangible concept. This term includes logo, trademark, people, experience, quality, certain products or services. Continue reading

Topic "Interview with an expert" Topic today: Business on a laser machine
Laser manufacturing is the craft on which you can build a successful business. What can you do without at the initial stage and which products are very popular? Experts of…

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The social network Facebook has banned the advertising of cryptocurrencies and ICO
He also acts on the Instagram social network in ads. The new rules state that all news about cryptocurrencies and ICO posted in announcements is prohibited. This message was published…

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7 famous people who have made hobbies their profession
“Do what you like and you will never have to work” is a truth that remains beyond time and location. Someone thinks it is unattainable, and someone made her his…

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Brand and corporate identity. Where to begin?
The brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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