Brand and corporate identity. Where to begin?
The brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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How to open an online store?
Its popularity online stores began to gain since 1994, when entrepreneur Jeffrey Bezos created an online store Amazon. Today, more and more entrepreneurs decide to open their online store, because:…

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Is Shadow Business a Survival Game?
Illegal business, alas, is not a game. It may seem like the only way to survive in the world of commerce. Unfortunately, for many entrepreneurs, a conscious refusal to legalize…

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outsourcing

SMM inside the company or outsourcing – what to choose?

What is better to choose? Let’s take a closer look at all the pros and cons of each side and decide.

Cons SMM Outsourcing
Outsourcing is always a cold approach. An employee is always imbued with your work, loves clients the way you love them and is always ready to help their problems and simply reply to comments. Employees are immersed in the atmosphere and he better understands the goals and climate of the company. Outsourcing is always more superficial in this regard. This will be a big minus of outsourcing. Continue reading

Online education: 9 useful services
There are many platforms with different kinds of online courses and materials for distance learning. We have chosen for you worthy projects in Russian and English. They combine useful content…

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How to become a good leader
One of the main mistakes people make is simply to take a director's position! During this chase, a person forgets that the leader is primarily a manager with high communication…

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The specifics of car wash security
In recent years, many representatives of small and medium businesses began to open car washes that are regularly visited by owners of vehicles with any level of income. To develop…

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Interview with an expert column Artem Kurzov: in order to earn money on coaching, you must first learn how to help people
The director of ALEX FITNESS in Tatarstan, Artem Kurzov, came to the sport as a child. Since that time, he has come a long way from a personal trainer at…

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