Online education: 9 useful services
There are many platforms with different kinds of online courses and materials for distance learning. We have chosen for you worthy projects in Russian and English. They combine useful content…

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How to get certified in Yandex.Direct
There is such a profession as a “Director”. He is engaged in contextual advertising in general and all its features. Very often, companies do not want to deal with contextual…

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What is Landing and how to arrange it?
Landing Page is a one page website. That is why they are both convenient and unique. All information on it is placed on one page, which means it should be…

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information

The social network Facebook has banned the advertising of cryptocurrencies and ICO

He also acts on the Instagram social network in ads.
The new rules state that all news about cryptocurrencies and ICO posted in announcements is prohibited. This message was published by the company on the official page.

The Audience Network platform is also included in the list of online sources where cryptocurrency announcements and ICOs are prohibited. Even legally operating companies are no longer entitled to advertise about the cryptocurrencies with which they officially work. According to Facebook, cryptocurrencies mislead people. Continue reading

How to write good texts: 5 life hacks for copywriter

You probably noticed that some texts customers automatically scroll through, others – read excitedly and hurry to make an order, call, come, get more information about a product or service. How to learn to write texts that really sell?
1. When writing the text, consider not only the requirements of the customer, but also the needs of the target audience. Write clearly, so that the reader does not have to “stumble” contagious kind of obstacles – ranging from small print to long sentences that interfere with the perception of information.
2. Pay special attention to the title and the first paragraph. The title should be succinct, to reflect and to encourage the reading of the text. In the first paragraph, explain why further information will be important to the reader – what “pain” will close that can give him? Continue reading

How can a security company win a security tender?
In conditions of maintaining a high criminal environment, the desire of citizens to preserve personal property and real estate, security services have been widely developed. The selection of a bona…

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Collective discounts: business is promoted by customers
The sales season continues all the time - something like this can be described as the concept of collective shopping sites. They appeared in early 2009, and today this segment…

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Brand and corporate identity. Where to begin?
The brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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Room rental - be prudent
Modern society, in principle, can not be imagined without renting something - from small tools to cars, premises, stadiums and even islands. The situation when it becomes necessary to rent…

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