business in a crisis
7 famous people who have made hobbies their profession
“Do what you like and you will never have to work” is a truth that remains beyond time and location. Someone thinks it is unattainable, and someone made her his…

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How to avoid becoming a victim of fake products?
Some types of products are equipped with the necessary instructions informing about the technical, operational and other characteristics of the goods. Often this information is placed on separate plates -…

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Brand and corporate identity. Where to begin?
The brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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Google Adwords for Beginners

When you start working with Google AdWords advertising, you may encounter some common mistakes and difficulties. This article will help to avoid mistakes and easily overcome all difficulties in work.

How does Google AdWords work?
Important points to create this kind of advertising. You should prepare and decide for yourself the following points:
What service or product are you going to sell
What is your budget for this ad?
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Brand and corporate identity. Where to begin?
The brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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Branding as a way to promote a business in a crisis.
Many economists are convinced that the peak of the crisis in Russia has not yet passed. Some believe that the main burden on the Russian economy has passed. One way…

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Trademark Registration
Some couple of centuries ago, such crimes were considered treason, and punished exclusively by death. You will be surprised when you find out what is at stake. It's a fake…

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How to become a good leader
One of the main mistakes people make is simply to take a director's position! During this chase, a person forgets that the leader is primarily a manager with high communication…

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