There is such a profession as a “Director”. He is engaged in contextual advertising in general and all its features. Very often, companies do not want to deal with contextual advertising themselves and hire a specialist to set up all the work with it.
For those who want to become the “director” himself, Yandex needs to go online and get such an honorary title. Almost anyone can pass the test.
Let us consider in more detail the specifics of the profession “Director”
“Director”. Why is the name hold associated with the word Direct? Because most often this specialist has to work with keywords and ads in direct. Continue reading